Kellanova is investing £75m at its factory in Wrexham, in a move that will turn the site into Europe's largest cereal plant. The investment will create at least 130 new jobs.
The company already employs 350 people at the site and has been a key employer in the Wrexham area for more than four decades. The investment in new sustainable production technology will allow the factory to produce 1.5 million boxes of cereal per day, ensuring the Ƶ production of famous brands like Kellogg's Corn Flakes, Crunchy Nut and Special K.
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Kellanova’s Ƶ managing director, Chris Silcock, said: “This investment is a major commitment to cereal production in the Ƶ. By bringing together the manufacturing of all our major breakfast cereals at one site in Wrexham, we can make significant leaps forward in the efficiency, quality and sustainability of our operation. It sets us up for future success and opens up new possibilities for our iconic brands to continue delighting our customers and consumers.
“This is also a huge investment in our people. We’re very pleased that we will be creating at least 130 new roles in Wrexham, as well as improving the existing facilities for our colleagues. The experience and capabilities of our skilled team at Wrexham will be crucial to
the success of this transformation, which is a significant milestone in the evolution of our business “We look forward to making Wrexham the home of our cereal production for many generations to come.”
Wrexham Council has welcomed the plans. Its lead member for economy and tourism, councillor Nigel Williams said: "This is fantastic news for the economy of Wrexham. This investment will create an additional 130 skilled and well-paid jobs, and will consolidate the plant's long-term future...making it the largest producer of cereal in Europe."
"I'm aware of hundreds of millions of pounds being invested by companies in Wrexham at the moment, and this is another example of how these large international companies have the confidence to invest here. It's a fantastic endorsement for the city and county borough, and shows that Wrexham is open for business."
