A Tyneside healthtech firm that uses a 'lego brick' style approach to creating access to digital health services is one of only a handful of companies in the world to be selected for a top Google accelerator programme.

Daiser, which has its roots in the Ƶ and US and is Whitley Bay-registered, offers developers of digital health services the chance to plug their concepts into a platform on iOS, android and web. Its team - which is experienced in building digital health services - has set out to make the process simpler, cheaper and accessible to more people.

Now the firm is one of only three from the Ƶ - and 25 globally - that has earned a spot on Google’s Growth Academy: AI for Health start-up accelerator programme. Co-founders Mike Trenell and US tech innovator Adam Wootton are now heading to the accelerator programme in Poland, joining others from 16 countries including Greece, Morocco and Nigeria.

Prof Trenell said: “This isn’t just a milestone for us — it’s a moment of lift-off. Being chosen by Google is recognition of the transformational potential we see in Daiser. The access to global experts, peer innovators, and ongoing mentorship will be rocket fuel as we gear up for growth and investment.”

Just one year on from its inception, Daiser is already working with a host of respected institutions including the South Yorkshire Digital Health Hub and the EPSRC's EdgeAI Hub. The platform is also said to be proving attractive for developers looking to bring AI-driven services into the care sector.

Noam Feinstein, senior start-up partner manager and campus lead at Google for Startups, added: “We’re excited to welcome Daiser to the Growth Academy: AI for Health. Their people-centric approach to AI in healthcare stood out in our rigorous selection process. Google is proud to support their mission and connect them with other visionary companies who are redefining the future of health.”

Participants in the three-month long accelerator will benefit from virtual and in-person sessions focused on AI best practices, product design, leadership, responsible innovation, and customer growth, with ongoing technical support from Google’s expert teams — even after the programme ends.

Prof Trenell added: “This isn’t just an opportunity. For Daiser, it’s a launchpad to help redefine what healthcare can be in the age of AI.”

Daiser is described as an AI native modular digital ecosystem that helps people make and deploy digital health services quickly and without technical experience. Its 'lego brick' digital approach means that care systems can have one platform that changes according to the needs of a patient - from diabetes to dementia - all in one place.