A Liverpool-based app encouraging investors to back companies that have a positive impact on the planet, and is chaired by a co-founder of online bank Monzo, has rebranded and launched a crowdfunding campaign.
Tickr is now known as CIRCA5000 and has launched a crowdfunding campaign to give its customers the opportunity to own part of the company alongside 'top industry investors'.
The moves come after the business secured a £2.5m boost from a venture capital fund in February.
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The company received the support from Ada Ventures in London after previously also raising £2.5m through another funding round.
Tom McGillycuddy, co-founder of CIRCA5000, said: "We think that investing itself has the power to shape the very future of humanity. We know that it’s possible to grow wealth over time and enrich the planet and its people.
"What we really care about is building a product that helps people secure a better future for themselves, the planet, and humanity at large.
"That’s why we’re excited to announce a rebrand which clearly reflects this. We want to make sure our planet and the people living on it see the year 5000 and beyond.
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CIRCA5000, which has raised more than £7m in funding, was built by Mr McGillycuddy and Matt Latham after stints at Barclays and Wellington Management.
The rebrand and crowdfunding campaign come after the Reddit-inspired GameStop saga in January which saw an international bid to stop hedge funds shorting stocks in the US retailer through sites such as Robinhood and making millions in profits.
An army of small investors pushed the price of the listed company’s shares up in a bid to turn the tables on those who were betting that the business would fail.
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Mr McGillycuddy said: "Instead of propping up bad assets or encouraging people to play trading platforms like slot machines, we make it simple to invest for the long-term in things with universal appeal: energy, water, food, health, education, and cybersecurity.
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"Our investments all have the same goal: to help people and our planet thrive in the future.
"We’re changing the perception of investing from being looked at as activism’s latest fad, to a pursuit that is plain common sense: investing in things our future will appreciate."