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PRIVACY
Tech

Just how should tech start-ups secure the investment they require? 

Entrepreneur Ben Audley who founded cyber-security awareness training company Purplephish in 2017 gives his personal experiences of raising the right finance at the right time...

(Image: PA)

There has never been a better time for innovative and fast-growth tech companies to secure the funding they need.

But at what price?

As ever, the devil's in the detail of each and every finance package and the imperative has never been greater for companies to carry out due diligence - and carefully consider their future aspirations.

While early stage angel investment or venture capital will works well for many, it might not suit every innovative  new company...

Here, Manchester-based entrepreneur Ben Audley who founded cyber-security awareness training company Purplephish in 2017 gives his personal experiences of raising the right finance at the right time...

Ben Audley, founder of Purplephish(Image: Purplephish)

 

What's your story...and how did you secure investment?

"I cut my teeth in the tech industry at the Manchester-based security software firm, Avecto back in 2009. 

"Throughout my nine year tenure, I worked very closely with chief executive Paul Kenyon, ultimately performing the role of his deputy as vice president for sales for Europe, the Middle East and Africa (EMEA) and Asia-Pacific (APAC).