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Tech

Fresh funding round for Learning Labs

Company which helps pupils of English as a second language has agreed £250,000 funding deal with MEIF

Learning Labs co-founders Richard Allen (left) and Veejay Lingiah have secured £250,000 in new funding

A technology company which helps people learn English has secured new investment. Birmingham-based Learning Labs is behind the FlashAcademy app which is used by schools and colleges across the º£½ÇÊÓÆµ to teach English as a second language.

The company, which is based at the Innovation Birmingham tech campus, has now secured £250,000 in fresh funding which will be used to create new jobs and expand its digital marketing department.

FlashAcademy can translate objects from almost 50 different languages via smartphones, tablets and computers, both in a classroom or remote learning.

The app uses a mix of digital lessons, games and a service where the user can take a photo of any object and receive a translation, both in a generic sense, such as a handbag, but also its colour and material.

The software, which is developed and built in house, is currently being used in almost 1,000 schools across the º£½ÇÊÓÆµ and is supporting more than 250,000 individual learners, including corporate clients helping migrant workers overcome language barriers.

The idea for the business stemmed from co-founder Richard Allen's experiences when he travelled abroad for work and would put sticky notes on his hotel room's walls with Spanish translations.

Founded in 2013, Learning Labs initially brought out a series of these notes in partnership with renowned stationery brand Post-it, known as FlashSticks, which contained graphics of everyday objects coupled with a translation and phonetic pronunciation. These were picked up by well-known retailers such as WH Smith, Staples and Tesco.