Former Dragons’ Den star James Caan has enlisted the help of a Holywell design agency to develop a new app revealing his top business secrets.
Daydream Designs, which is owned by husband and wife, Sian and Rob Saunders, and based in Greenfield Business Centre, has just launched ‘James Caan Business Secrets’, via The App Store on behalf of the top entrepreneur and television personality.
Over the last few months, the team at the creative agency, which specialises in marketing, branding, design and web development, has been working with the TV star to create the free app aimed at businesses of all shapes and sizes.
It covers a vast array of topics and tips from hiring the right people and getting the most from your team to the importance of networking to grow your business and how to best ‘exit’ a business.
James first contacted Daydream Designs around five years ago for help with a marketing and branding campaign around a management training programme he was running for recruitment agencies.
He had heard good things about the firm, which has an eight-strong team, via the West Cheshire and North Wales Chamber of Commerce of which they are members.
“One of the chamber’s other members knew James’ PA Sian Willett and recommended they all got in touch.
As a keen supporter of small business and impressed with their work, he has since asked the firm to help him with several projects, including the latest design, build and launch of the new app.
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The firm has further benefitted from the partnership because James has gone on to recommend Daydream Designs to other businesses within the recruitment sector who they have gone on to work with.
James said: “Small businesses like Daydream Designs are vitally important to the communities they are based in, providing jobs and opportunities which may not otherwise exist.
“They can often bring a really fresh and unique take on something or a different solution to a challenge. They are quick to react and you deal directly with a small team who are all invested in your work together.
“This is why I enjoy linking up with small business for some projects and Daydream Designs are no exception.”
He added: “Sian, Rob and their team work hard and care about doing a great job for their client.
“I know they are skilled at what they do, highly professional and they brought their own creative perspective to the app project which was great.
“I am extremely pleased with the finished result.
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“It’s been a terrific, collaborative project to work on together and I would have no hesitation in recommending them.”
Sian, who is a mother-of-two and born and brought up in Holywell, said: “I felt very flattered for the team to be asked by James to work on this with him and I feel it is a brilliant endorsement of the reputation we have built up with him.”