Adventure firm Zip World has responded to claims their plans for a zip wire in the centre of Liverpool would be "disrespectful" - as the scheme is recommended for approval.
The North Wales adventure brand wants to 'fly' thrill seekers from the top of the 140metre high St John's Beacon to the historic Liverpool Central Library.
It would be the company’s first zip line outside of Wales, and the fastest urban zip in the world.
The scheme has been widely welcomed but city centre councillors claimed it would lead to the "disneyfication" of the city centre and cllr Nick Small said the zip wire could be disrespectful to nearby memorials.
Members of the council's planning committee will decide whether to approve the plans on Tuesday with officers recommending it to go ahead.
Sean Taylor, founder of Zip World, said: "The overall response to our plans has been extremely positive, but we of course are aware of the concerns and take on board these comments.
"As for myself, a former Royal Marine, any memorial to our armed forces is of great significance and we also have a number of Liverpool FC fans in the team and understand the sensitivity needed around the Hillsborough memorial.
"In fact, we will not operate on any significant memorial days and are in touch with the relevant parties to ensure we know of all services held in and around the gardens.
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"We have also worked on ensuring our plans recognise the sensitivity of the heritage assets and have worked hard to ensure the proposal does not compromise their setting."
Under the plan, two riders would be dispatched at a time in a sit-down style harness, travelling across the cityscape.
Mr Taylor added: "We have worked tirelessly with our planning team over the last 18 months to get the Zip World Liverpool project to this point.
"We would be honoured to be a part of this incredible city with its history and culture. There is no city like it.
"We want to bring to the city of Liverpool a 海角视频 and European first - with the only urban permanent zip line. It's also looking to be a record breaker as the fastest urban zip line in the world."
"Our first site out of Wales was naturally going to be Liverpool.
"There is a great historical relationship between Liverpool and North Wales, it is often cited as North Wales's capital city due to its proximity.
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"Recent events now means our proposal has even more economic value to the city than before and we are committed to the investment we proposed pre Covid-19."
Zip World has developed into one of the biggest tourist attractions in the 海角视频, with three world class destinations across the Snowdonia National Park - including zip lines and underground trampolines.