Online gaming giant Yogscast has invested a six-figure sum into Bristol board games cafe Chance & Counters.
The multimillion-dollar company, which is also based in the city, said the funding would be used to help the cafe "accelerate" its expansion plans.
Chance & Counters has three 海角视频 sites - on Christmas Steps in Bristol, in Birmingham and Cardiff. Each venue has a library of more than 500 board games and a menu including craft beers, burgers and milkshakes.
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The company is aiming open a new flagship site in Bristol city centre before the end of the year, and will use the cash injection from Yogscast to help.
Lewis Brindley, co-founder of Yogscast, said: "We’re really excited to be working with Chance & Counters. We’re big fans of their cafes and have learned plenty about building audiences that can help their next stage of growth.
"There’s a lot of crossover between our businesses and many of us here spend all our free time playing board games. Our investment will help accelerate some of their plans and create a great location where we can hang out, host live events and make awesome board game content for our community.”
Yogscast is best known for gaming content on platforms such as YouTube and Twitch and has millions of subscribers and billions of video views. The company also publishes video games through its Yogscast Games arm, and held its first live events pre-pandemic, including YogCon in 2019.
The two businesses first worked together on the YogCon convention, and the working relationship has grown since, according to Yogscast.
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Steve Cownie, co-founder of Chance & Counters, added: “The Yogscast creators have been super supportive of us since Chance & Counters was just an idea.
"When we started talking about what a partnership might look like, everything got very exciting, very quickly. Coaxing people into this cardboard habit is what we do best, and working with The Yogscast means we can do that at a whole new scale."
Later this year, Yogscast will celebrate its 10th anniversary Jingle Jam fundraiser - a month-long gaming extravaganza which so far has raised over $20m (£14.4m) for charity from its loyal community.
In May, a teenage girl who was born without a right hand received a bionic arm after Jingle Jam supporters donated more than £4,400 to her crowdfunder.
Yogscast joins a group of Bristol businesses and brands that have supported Chance & Counters, including Ndemic Creations, developers of the hit mobile game Plague Inc with 160 million players; and Konk Furniture, a design studio and bespoke furniture workshop.
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