º£½ÇÊÓÆµ

Oops.

Our website is temporarily unavailable in your location.

We are working hard to get it back online.

PRIVACY
Retail & Consumer

‘We are calling time on cheap milk’, says Arla boss as farmers’ costs soar

The price of fertiliser and fuel has gone through the roof says Leeds-based executive

A price warning from one of the leading producers of milk.(Image: PA)

The º£½ÇÊÓÆµ boss of diary giant Arla has said that customers are likely going to face higher prices to buy a pint of milk, as farmers are being squeezed by soaring costs.

“We are calling time on cheap milk,” Ash Amirahmadi said, as the Leeds-based arm of the Danish-Swedish multinational business set out its plan for the next five years.

Farmers have been facing squeezed milk prices for years. In the last 10 years consumer prices have gone up 26 per cent as a whole, Mr Amirahmadi said, but the price of milk has dropped by 7 per cent in the same period.

Read more: Seafood sanctions could lead to product shortages and price increases - Seafish

“This strategy is about improving the profitability of fresh milk,” he said.

“We saw the inflation on farms, on feed, fertiliser and fuel, starting around June or July last year.

“There were already some pressures building, but since the Ukraine crisis that’s just increased exponentially, particularly things like fertiliser.”

It could take some time for costs to be passed through to shoppers, he said, but over the next five years things are likely to change.