Hinckley-based car dealer TMS Motor Group has acquired the Leicester Volvo franchise from Sturgess Group.
It means TMS now has Volvo showrooms in the East Midlands city as well as Hinckley and Coventry.
Managing director Len Hallows said: 鈥淲e are delighted to have expanded our operations, because we can now represent Volvo at three different locations across the Midlands.
鈥淟eicester represents a territory with huge potential and is contiguous to our Hinckley and Coventry market area.
鈥淭his exciting period of growth is instrumental to us achieving our goal of delivering scale to our family business.
鈥淲ith this scale, we are able to invest in the talent that will drive TMS to the next level.鈥
Recently filed accounts show TMS had a strong 2018, with sales up from 拢49.6 million to almost 拢58.9 million. New car sales were up 11 per cent and used car sales rose 5 per cent.
Pre-tax profits were around 拢288,500.
The accounts said the company鈥檚 strategy was to become the 鈥渘umber one choice for everything Volvo and Kia in the East Midlands鈥.
TMS鈥檚 relationship with Volvo stretches back more than 40 years.
It has invested in showroom refurbishments at its Hinckley and Coventry sites as part of Volvo鈥檚 new retail concept 鈥 known as the Volvo Retail Experience.
It has plans to carry out similar changes in Leicester, creating a space that will reflect Volvo鈥檚 Scandinavian design values of 鈥渃alm, clean lines using premium, natural materials鈥.
Following the acquisition, TMS has retained all members of the Sturgess team, who will continue to look after the Volvo customer base in Leicester and the region.
Sturgess Group managing director Barney Sturgess said: 鈥淲e have taken the decision to sell our Volvo business to TMS, while retaining the property at Almond Road.
鈥淟ike us, TMS is a family business and has been associated with the Volvo brand for many years.
鈥淎ll staff will transition as part of the sale and we are confident that the business and its team will flourish under TMS` stewardship.鈥
Sturgess of Leicester is a fourth generation motor group established in 1897 and includes Jaguar Land Rover, Hyundai, Suzuki, Fiat, Alfa Romeo and Abarth dealerships.
Len Hallows said: 鈥淥ur mission is clear 鈥 we want to deliver an exceptional experience that customers trust and advocate in Leicester.鈥
