Refy, the beauty brand co-launched by British model and entrepreneur Jess Hunt, has seen a significant surge in sales and profit.

The Manchester-based company, which was founded by Hunt and CEO Jenna Meek, reported a turnover of £40.3m for the year ending 31 August, 2024, as per the latest accounts submitted to Companies House, as reported by .

This figure marks an increase from the previous year's turnover of £24.8m.

In the º£½ÇÊÓÆµ market alone, Refy's turnover rose from £10.4m to £13.6m over the year, while European turnover grew from £1.8m to £3m.

Globally, the brand experienced a substantial rise in turnover from £12.5m to £23.7m.

The financial statements also revealed that Refy's pre-tax profits climbed from £8.9m to £13.2m within the same period, with the workforce doubling from 48 to 94 employees.

Hunt and Meek, who each invested £60,000 to start Refy in 2020, were recently recognised on the Sunday Times Beauty Rich List.

Refy hails 'pivotal year' after 'phenomenal growth'

In a board-approved statement, Meek commented: "The past year has been one of phenomenal growth and strategic evolution for Refy."

She further stated: "Our 63 per cent increase in revenue underscores the impact of our customer-first philosophy and our relentless focus on creating products that resonate deeply with our audience."

Meek also highlighted: "Despite global challenges, we have successfully scaled our operations, expanded our market presence and built stronger connections with our customers."

REFY founder Jess Hunt
The online sensation REFY has slashed the prices of its entire makeup collection

Refy has expressed confidence in its trajectory, stating: "Refy is poised for sustained growth and innovation, driven by a focus on delivering exceptional products that redefine beauty standards."

The company further commented: "The financial year 2024 has been a pivotal year for Refy, defined by remarkable growth and significant strategic milestones."

It concluded with optimism: "Guided by a clear vision and supported by a passionate team, we are well prepared to adapt to the ever-changing beauty industry and continue delivering outstanding value to our stakeholders."

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