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PRIVACY
Retail & Consumer

Rob McElhenney-backed Classic Football Shirts sees sales soar to £31.8m amid global expansion

The Greater Manchester-headquartered business has posted a turnover of £31.8m for the 12 months to 30 June, 2024, up from the £24.4m it reported for the prior year.

Aston Villa shirts at the Classic Football Shirts pop-up shop

Classic Football Shirts, the Greater Manchester-headquartered retailer supported by figures like Rob McElhenney, the TV star and co-owner of Wrexham, saw a significant sales increase in its latest fiscal year as it eyes further international expansion.

The company announced a turnover of £31.8 million for the 12 months up to 30 June, 2024, a notable rise from the £24.4 million recorded for the previous year, as reported by .

Despite this surge, newly filed accounts at Companies House reveal that pre-tax profits dropped from £5.4 million to £1.1 million within the same timeframe.

A statement from the board conveyed optimism: "The company continued with expansion plans during the year aided by improved availability of current season products, greater classic offering, as well as increasing the presence of physical stores in Europe and USA."

Acknowledging their market dominance, the board reported: "The company remains the market leader in its sector of the industry and this is demonstrated by a growth in revenue of 30 per cent year on year."

With an affirmative outlook, the directors remarked: "The directors remain pleased with the growth in the year and plan to continue expansion to meet the demand of Classic Football Shirts' growing customer base and to ultimately continue to fulfil our company purpose, vision and mission."

The financial details were expected to be lodged with Companies House by the end of March this year.

TV star and Wrexham co-owner Rob McElhenney(Image: Jan Kruger/Getty Images)

These results emerge as the first after The Chernin Group made a substantial $38.5m (£28.6m) investment in Classic Football Shirts in May of the preceding year.