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Retail & Consumer

Newcastle fashion entrepreneur turns hobby into £200,000 venture

Scott Whitehead has always been a entrepreneur at heart and says he has wanted to run his own retail business since his school days

Scott Whitehead, owner of The Hideaway Store.(Image: Scott Whitehead)

Newcastle's young entrepreneur Scott Whitehead has taken his passion for fashion from hobby to a booming £200,000 venture with the launch of his inaugural pop-up shop.

Mr Whitehead, 27, has long harboured ambitions of retail entrepreneurship, a dream he traces back to his days selling chocolate bars at school. Transitioning from chocolate to chic, he created the Hideaway Store, capitalising on the market for pre-loved high-end streetwear, rare footwear collaborations and art, securing pieces from both the º£½ÇÊÓÆµ and international sources.

His enterprise, which has already amassed around £200,000 in turnover through its online platform thehideawaystore.co.uk, is now taking a physical form with a pop-up store at Bottleworks in Ouseburn, Newcastle. The venue will feature a carefully curated selection of his pre-owned clothing, shoes, and artwork collections.

Mr Whitehead said: "I'm excited to finally showcase to the world what I have in person, it's all about creating that immersive experience."

His journey into retail began at just 14 alongside his twin brother Billy, trading second-hand T-shirts online and boosting their pocket money with the proceeds. After completing A Levels at Gosforth Academy, Whitehead continued his entrepreneurial spirit while studying business at Leeds Beckett University, running his nascent business directly from his dorm room, reports .

After completing his studies, Mr Whitehead ventured into marketing with a drinks firm based in Sunderland, yet his entrepreneurial spirit led him to establish The Hideaway Store in October 2023, embracing his true calling. His venture sees him work around the clock in international trade.

But from May 29 to June 3, his pop-up store will be based in Newcastle, featuring coveted second-hand clothing, footwear, and artworks, showcasing labels such as Stone Island, Moncler, Nike, Supreme, and Bape, plus art by acclaimed artists like Kaws and Futura.

He said: "I just get an absolute buzz when I make a good deal. And finding those rare items that are largely unattainable is even sweeter. Buying pre-loved clothing and trainers is where my passion lies. And I enjoy getting up in the morning knowing I work for myself and doing what I've always loved. Setting up on your own is not easy. It definitely comes with its challenges. I've learned so much over the past year and have achieved a lot.