Revenue at the º£½ÇÊÓÆµ division of New Balance has soared beyond £1bn for the first time, according to newly disclosed figures.

The Cheshire-based operation has recorded a turnover of £1.02bn for 2024, fresh accounts lodged with Companies House demonstrate, as reported by .

This figure represents an increase from the £882.1m achieved in 2023, the £679.7m reported in 2022 and £413.5m in 2021.

The findings also reveal that New Balance's pre-tax profit leapt from £148.2m to £192.3m in 2024.

These latest figures follow the company's return to pre-tax profitability in 2022, having last achieved this milestone in 2014.

Within the º£½ÇÊÓÆµ market, New Balance's turnover climbed from £265.6m to £301.1m, whilst across the remainder of Europe it grew from £606.3m to £710.5m.

Across other global markets, the firm's sales expanded from £10.2m to £14.4m.

New Balance focuses on running and football.

A statement endorsed by the board declared: "The year-on-year improvement was driven by sales and margin growth across wholesale and direct-to-consumer channels, where both consumer demand and brand strength continued to increase.

"There was a similar uplift in inter-company sales as the trend seen within the º£½ÇÊÓÆµ market was largely replicated across other subsidiaries.

"Despite the increase in inter-company sales our inter-company receivables balances have reduced year on year due to subsidiaries settling their balances sooner.

"Cost base management alongside considered investment for growth, continues to be a primary focus, and as with previous years there was ongoing investment in the º£½ÇÊÓÆµ, particularly in both the running and football categories."

The New Balance accounts emerge following the most recent figures for Adidas º£½ÇÊÓÆµ, which demonstrated turnover growth from £1.12bn to £1.28bn in 2024. Its results, recently lodged with Companies House, showed pre-tax profits soared from £30.8m to £45.8m as well.

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