Love Island star Molly-Mae Hague is helping boost sales at a fashion brand created by two North Wales sisters.
Alice, 25, and Maisie Jones, 22, started Sisters & Seekers in their shed in Hope, Flintshire, in 2017.
It was backed by £2,000 of savings from selling vintage clothes on eBay and Depop on the weekends.
The 'athleisure' brand has gone on to become a multi-million pound business employing 15 staff at Llay near Wrexham.
Now sales are being driven further by endorsement from Molly-Mae who made her name on reality show Love Island.
She recently posted about a blazer from the company's recently launched GRIT collection to her 5.5m followers on her Instagram account, getting nearly half a million likes.
She wrote: "Blazer and jeans combo for life."
It has helped sales spike for the collection.
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Molly Jones, spokeswoman for the brand, said: "Molly-Mae has actually been a supporter of the brand for a couple of years now which is really exciting for us.
"We always see a spike in sales, engagement and followers whenever she posts."
It's not all glamour though helping drive sales - with their most recent shoot on a farm at Treuddyn in Flintshire.
Molly added: "We’ve just launched a new collection 'DOE' and it’s been really successful, it was a bit different as we anticipated a spike in people looking for 'going out' clothing. The campaign was also shot on a local farm, which was arranged through word of mouth.
"We are looking at releasing two collections per month now which is really exciting as it’s showing the demand."
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