Nursery retailer Mamas & Papas has announced it will open a 3,300 sq ft concession in the Next shop in Manchester Arndale.
The new opening, on October 23, will see nine full and part-time jobs created.
Nathan Williams, Chief Operating Officer at Mamas & Papas, said: “It’s been a challenging year for retail, so it’s great to be opening a new space – especially at one of the º£½ÇÊÓÆµâ€™s biggest and best-known shopping centres.
“The concession will provide Manchester’s parenting community with the quality products and services they’ve come to expect from Mamas & Papas.
“We’re looking forward to welcoming the first customers through the doors, and to supporting all new and expectant parents through the journey ahead.â€
The new concession will offer personal shopping as well as selling products.
The move comes after Mamas & Papas launched the º£½ÇÊÓÆµâ€™s first virtual personal shopping service for new and expectant parents earlier this year, as well as online group ‘Parents to Be’ events.