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Retail & Consumer

Jeremy Clarkson's pub 'roaring success' year after opening

The Diddly Squat farmer says there are now nearly 150 people on the payroll

The Farmer's Dog in Burford(Image: Butcombe press handout)

TV star Jeremy Clarkson has thanked his staff for making his Cotswolds pub a "roaring success" one year after opening.

The Diddly Squat farmer opened The Farmer's Dog, in Burford, in August last year after documenting the process on the fourth series of his hit Amazon show Clarkson's Farm.

The pub includes a restaurant, one-stop butcher and bottle shop, and a bar. Its seasonal menu also serves food grown or reared entirely on British farms, including pork, beef, lamb and venison.

In an Instagram post, the television presenter wrote: "Exactly a year ago, we opened the Farmer’s Dog to back British farming. Today, there are 146 people on the payroll and I’d like to thank every single one of them for making it such a roaring success."

Despite its success, Clarkson has admitted that running a pub is "very stressful" - and even more so than managing and operating a farm.

The challenges of opening his pub were showcased on Clarkson's Farm, with the presenter, who has no pub background, turning to famous faces including film director Guy Ritchie, fellow Top Gear presenter James May and musician James Blunt for advice.

"There are so many things that you discover about opening and running a pub that you would not even consider," he recently told the Farmers Guardian.

Clarkson said there was an "enormous amount" of food hygiene regulation and also the challenge of finding staff, such as chefs and waiters.