JD Sports has confirmed it is looking into selling further shares in the company to support future acquisitions.
The Greater Manchester-based retailer was responding to reports circulating last night it was in talks over a £400m share sale to help it expand.
Sky News last night the Bury firm's directors are considering a sale that could start this week.
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A statement to the markets this morning by JD said: "The Board of JD Sports Fashion Plc notes the recent press speculation concerning the possibility of the Group undertaking an equity capital raise.
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"The board confirms that it is exploring additional funding options with a view to increasing its flexibility to invest in future strategic opportunities and that this may involve a non pre-emptive equity placing.
"A further announcement will be made as and when appropriate."