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PRIVACY
Retail & Consumer

Historic Birmingham retailer Lee Longlands placed in administration

Company founded in 1902 is working with finance firm Duff & Phelps as it battles the fallout from the coronavirus pandemic and lockdown

Lee Longlands has called in administrators to help it deal with the impact of the coronavirus lockdown

A historic Birmingham retailer founded more than a century ago has been placed into administration.

High-end furniture chain Lee Longlands has appointed financial services firm Duff & Phelps as administrator while it continues to battle the effects of the coronavirus pandemic and lockdown.

A statement from Duff & Phelps said the move was necessary to protect the retailer but reassured customers it was business as usual and that orders would be fulfilled.

Lee Longlands was founded in Birmingham in 1902 by Robert Lee and George Longland and they opened their first store at 304 Broad Street, taking advantage of its location next to the canal to bring in timber.

Initially selling antiques, the pair later began manufacturing their own cabinets and in 1912 purchased the first-ever motorised delivery vehicle before moving to the site of the company’s current head office and flagship store at 224 Broad Street in 1932.

It now has sites across the Midlands in Abingdon, Cheltenham, Derby, Kidderminster and Leamington Spa which have all reopened.

Director Robert Lee, who is the fourth generation of the founding family to run the company, was part of a team which carried out a management buyout in 2015.

Just a few months later it acquired the Furniture Barn chain out of administration.