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PRIVACY
Retail & Consumer

Devon-based surfwear brand partners appoints ecommerce specialist

Saltrock was created by brothers Ross and Angus Thomson in 1988

Saltrock partners with The Evergreen Agency(Image: The Evergreen Agency)

Devon-based fashion and surfwear brand Saltrock has partnered with an ecommerce digital marketing agency.

The Braunton brand, has appointed Oxfordshire-based The Evergreen Agency to handle its digital marketing services, with the aim of taking the surfwear brand to next level by driving online growth and visibility through SEO, content marketing, digital PR and paid media.

Established in 1988 by brothers Ross and Angus Thomas, Saltrock is present within the Devon and Cornwall surf scene, with over 64 stores nationwide. The brand puts sustainability into focus with its fair labour practices and large offering of recycled products.

Saltrock has introduced ways to reduce its environmental impact with eco-friendly initiatives such as Cyclescheme, 2-minute beach cleans and providing support for environmentally-conscious ambassadors.

Read more: Devon entrepreneur launches eco-conscious beachwear brand

Kate Holt, head of e-com at Saltrock, said: "Evergreen presented a really thorough and detailed response to our brief which demonstrated their in-depth knowledge and experience. I’m confident they’ll not only be a great fit for the existing team at Saltrock but we’ll learn lots and have some fun in the process. We’re looking forward to getting started.”

Founded in 2013 by Aaron Rudman-Hawkins, The Evergreen Agency works with a portfolio of ecommerce brands to drive revenue, online growth and improved online sales.

Mr Rudman-Hawkins, managing director of The Evergreen Agency, added: “It's an honour for us to collaborate with such an esteemed and renowned brand. As a brand with extensive experience and expertise in the º£½ÇÊÓÆµ surfing and the fashion industry, we're thrilled to use our acclaimed digital marketing services to expand the Saltrock brand for the foreseeable future. The team at The Evergreen Agency are excited to showcase our capabilities and assist in taking Saltrock to new heights beyond what anyone thought was capable.”