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PRIVACY
Retail & Consumer

Cricket World Cup busiest period on record for Old Trafford hospitality team

Across the fixtures, 9,471 guests were received by the hospitality team, which had 6,600 staff on-site for the duration of the matches

Emirates Old Trafford, Manchester(Image: Ben Gibson)

The Emirates Old Trafford cricket ground has reported its busiest period on record after hosting 10,000 hospitality covers across six ICC Cricket World Cup fixtures since June 16.

Across the fixtures, 9,471 guests were received by the hospitality team, which saw 6,600 staff on-site for the duration of the matches.

Angela Hodson, head of sales at Emirates Old Trafford, said: “The ICC Cricket World Cup has been an incredible opportunity for our hospitality team to showcase our offering under the spotlight of a global audience.

“This experience we provided was a huge step up from previous years in terms of the furniture, branding, interactive activities for guests and the authentic foods that we offered, and it’s fantastic to have welcomed so many guests.”

She added: “We know we have world-class facilities, and our hospitality offering has received incredibly positive feedback which will drive us forward ahead of the Ashes in September.”

The stadium’s hospitality team also facilitated 562 off-site covers at Manchester United for the India v Pakistan match and the Semi-Final between India and New Zealand - the two biggest games at the ground.

Hotel rooms at the on-site Hilton Garden Inn were transformed into private suites for the duration of the tournament. 

Emirates Old Trafford, Manchester(Image: PA)

Michael Hewson, general manager at Hilton Garden Inn at Emirates Old Trafford, said: “Our role as hosts of the ICC Cricket World Cup has had an incredibly positive effect across the city, including an estimated £32million economic boost across Manchester.