An international wealth management business with more than £2 billion in assets under management and 7,000 global clients has opened its first office in the Midlands.
Hoxton Wealth has taken space at Two Snowhill in the heart of Birmingham's business district.
The new operation in the city is led by Bobby Sahota who previously worked in the region for building societies West Brom and Nationwide and financial planner Wren Sterling.
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Five staff have been recruited to the new team but Hoxton said it planned to grow this to 20 by the end of this year.
Ms Sahota said: "Anyone who has worked in Birmingham's financial services sector is fully aware of the opportunities the city presents and I am very excited to be joining Hoxton Wealth on this journey.
"The vision for the office is very clear. We want to have a positive impact on the financial choices that people make and help them plan for their future.
"Finances do not need to be scary - we are here to provide goal-based and focused advice that everyone can understand.
"We are keen to work with driven professionals from across the region that are aligned to Hoxton's core values and ready to build a name for themselves in this industry."
Founder and chief executive Chris Ball added: "The Birmingham office is our first in the Midlands and we hope that it becomes a hub for the growing network of clients and colleagues that we have in the region."
Hoxton Wealth was launched in 2018 and has offices in London, Sydney and Texas among other locations across the world.