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PRIVACY
Manufacturing

International sales help results remain steady at Mornflake maker

The company's products are sold by the likes of Morrisons, Asda, Ocado, Booths, Amazon and Home Bargains

Mornflake is made by Morning Foods which dates back to the 17th Century(Image: Morning Foods)

International sales helped results remain steady at the company behind the Mornflake cereal brand during its latest financial year.

Morning Foods has reported an international turnover, excluding Europe, of £9m for the 12 months to July 31, 2021, a rise from £6.8m, newly-filed documents with Companies House have confirmed.

The group's total turnover went from £168.1m to £165m over the period, with its º£½ÇÊÓÆµ sales falling from £153.6m to £148.8m while its takings in the rest of Europe dipped from £7.6m to £7m.

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Morning Foods, which can trace its roots back to 1675, also achieved a pre-tax profit of £7m, compared to the £7.7m it posted in the prior year.

The company's products are sold by the likes of Morrisons, Asda, Ocado, Booths, Amazon and Home Bargains and is one of Crewe’s largest employers alongside Bentley.

Its Mornflake breakfast cereal brand was created during World War II and now includes a range of products including oats, porridge, muesli and granola.

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A statement signed off by the board said: "The directors are satisfied with the performance of the group.