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Manufacturing

First Shreddies came up with fart-filtering pants - now they've launched the flatulence absorbing duvet cover

Other spin-off products include undershorts, pyjamas and jeans and the flatulence cushion

Stay close whatever the wind direction with Shreddies fart-filtering bedding

The creators of fart filtering pants have come up with a new application - the fart-filtering bed sheet.

The team behind Shreddies, which have sold hundreds of thousands of pairs of pants, have now launched a flatulence filtering carbon undersheet and a flatulence filtering duvet cover.

Both products use the same technology found in the underwear, a highly porous carbon which adsorbs and traps flatulence odours and is reactivated when washed.

It follows the launch of other spin-off products including patented undershorts, pyjamas and jeans and the flatulence cushion.

The range was the idea of entrepreneur Paul O’Leary , who came up with the Leicestershire-made fart pants after suffering his own problems with indigestion.

Paul, who owns designer kitchen company deVOL, has always been proud of the small part he has had in making people’s lives easier with his flatulence filtration products.

He founded Shreddies in 2009 and the pants and other products are made at Cotes Mill, the historic home of deVOL, which stands on the banks of the River Soar, just north of Loughborough.

His products have previously made global headlines for their quirky branding and Shreddies has eight staff and distributors in more than 20 countries.