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Manufacturing

Cranswick CEO on 'game-changing' acquisition of substantial Humber pig farming operation

Adam Couch reflects on the big deal revealed in the half year results

Cranswick has invested £31.7 million in Elsham Linc's pig farming enterprise. (Image: Getty Images)

Cranswick chief executive Adam Crouch has underlined the “game-changing” importance of a £31.7 million buy-out of a major pig farming enterprise across the Humber Bridge.

Speaking fresh from the posting a trading update revealing a 12.3 per cent increase in revenues for the past half year, with volumes up across the board, he stressed how the addition brings supply security, and continues its strategy of adding further vertical integration. It comes against a backdrop of declining numbers in the º£½ÇÊÓÆµ, European and global markets.

The deal for Elsham Linc - the Godfrey family operation - closed in the period, bringing 8,000 sows and a 3,200 pig a week supply into the FTSE-250 listed Hull business. It was described as further diversifying the group’s pig farming operations, while adding an additional feed milling capability, with self-sufficiency in º£½ÇÊÓÆµ pigs now over 50 per cent.

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Reflecting on the positive contribution the rapidly expanding operations are making, Mr Couch said: “A key element is the farming infrastructure. Over 50 per cent of pig rearing now is covered, which is a game changer for us. It gives us greater control, we now have three feed mills, and they are all contributing to broadly positive growth in the marketplace. All four categories have seen volume growth as well as revenue.”

Elsham Linc comprises 18 farms, with a joint venture on one, Mere Pigs, with Beechgrove Farms Ltd.

On the deal, Mr Couch said: “It was something we had looked at for some time. We feed all our poultry, but not our own pig requirements, so it is a really important acquisition for us.”

It comes as pressures on the industry see a reduction in pig breeding numbers, with Mr Couch citing a 15 per cent decline year on year.