º£½ÇÊÓƵ

A digital marketing agency has secured a trio of new client wins worth £280,000.

Birmingham-based Pull the Pin has signed a deal to support º£½ÇÊÓƵ-based marketing insight agency Sparkminds with customer acquisition.

It is also doing search engine optimisation and media campaigns for Brownhills-based Fusion Landscaping and Facilities and digital strategy work for Frederick Cooper in Small Heath.

The company specialises in paint spraying and powder coating finishes for components.

Prenam Gill, head of client success at Pull the Pin, said: "There is a definite move by companies to outsource their digital marketing strategies and, increasingly, they want to go to one agency that can offer a full multi-channel approach.

"Sparkminds, Frederick Cooper and Fusion Landscaping and Facilities have all recognised the potential of this approach and we are already delivering impressive results on brand awareness, lead generation and client acquisition.

"The trio of wins comes just a few months after the management buyout and puts us in a good position to achieve our growth aims for this year."

Jon Stone, managing director of Frederick Cooper, added: "Working with an external partner on our marketing is a new step for us.

"For years, we've managed our marketing and communications in-house and, while we've done good, in today's world 'good' simply isn't enough.

"It's still early days but the results are already strong and our partnership is backed by a clear, exciting plan for growth."