Shares in the owner of LadBible have lost half their value since its £360m float at the end of 2021.
The Manchester-headquartered company's shares have fallen to 95p each following a near 12% drop today. They were initially worth 175p when its IPO was completed on December 15 before rising to 200p by the end of that day's trading.
LBG Media, whose titles also include UNILAD, SPORTbible, Tyla and GAMINGbible, had seen a high of 206p in the middle of February but have been declining since the start of May.
READ MORE: LadBible group completes £360m float as selling shareholders get £81m pay day
Of the company's closest competitors, S4 Capital's share price is down by more than 66% in the year to date while Future plc's shares have dropped by over 50%.
LBG Media was founded in in 2012 by chief executive Solly Solomou and chief operating officer Arian Kalantari while its IPO raised £30m for the group. The move also secured £81.1m for selling shareholders.
In April LBG Media revealed that its revenue had surged by more than 80% and pre-tax profits almost doubled in 2021.
At the time, the company said it "continues to see significant growth opportunities" by expanding geographically organically and through acquisitions.
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Recently German investment bank Berenberg gave LBG Media a 'buy' rating and a target price of 180p for each of its shares.
It said that despite its short history as a public company that it believed it had created "a wide competitive moat".
Analysts also praised the business for its global audience of around 264 million social media followers as well as its ability to reach 64% of the "highly coveted, yet hard-to-reach" 18-34-year-old demographic in the 海角视频, and its "vertical dominance" in key interest areas.
LAD Investments Limited, whose sole director is Mr Solomou, is the largest single shareholder in LBG Media with a stake just under 40%.
Makkma Investments Limited, which is controlled by Boohoo- co-founder Mahmud Kamani, is the second largest shareholder with a stake of over 20%.
Other major investors include abrdn, Canaccord Genuity Inc and Slater Investments.
LBG Media co-founder Mr Kalantari has a holding of about 2.7%.
A spokesman for LBG Media declined to comment.