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PRIVACY
Enterprise

People on the Move: new jobs and appointments in the North East

PervasID, Berghaus and Kani Payments are among those

Sarah Powell-Abrams, Cairn Hotels(Image: O Communications)

PervasID has announced the appointment of Guy Hipwell as non-executive director.

Mr Hipwell has held senior roles with some of the most recognised names in international retail, including Harrods, Liberty, Arcadia Group, BHS and C&A. He has also become an visor to several high-growth SMEs, particularly in the tech, cybersecurity and defence sectors.

Guy Hipwell, PervasID(Image: O Communications)

He said: “I’m excited to be joining PervasID at such a pivotal time. Having worked with retailers of all sizes and across multiple markets, I understand the constant pressure to improve customer experience while protecting profitability.

“PervasID’s technology is truly world-class and directly tackles these challenges in a way that hasn’t been seen before. I’m looking forward to working with the team to help more retailers unlock the full value of its capabilities.”

North East outdoor brand Berghaus has announced the appointment of Adam Field as its vice president for brand marketing.

Adam Field, Berghaus(Image: Berghaus/Right Lines)


Mr Field will lead the global marketing team at the Sunderland based company, reporting to Charlie Pym, the company’s senior global vice president.

He is an experienced senior marketing professional, having worked at Reiss, Nike, and Chelsea FC, focusing on digital-first and brand marketing strategy. His most recent role was head of marketing at Reiss.

Mr Field said: “With global expansion and new innovative product launches, this role is a rare opportunity to help shape the future of an iconic British brand and disrupt the outdoor category. I can’t wait to get started, meet the wider team, and be part of what’s ahead.”