º£½ÇÊÓÆµ

Oops.

Our website is temporarily unavailable in your location.

We are working hard to get it back online.

PRIVACY
Enterprise

Furniture firm Loft boosted by boom in build-to-rent sector

The Manchester supplier has been providing end-to-end design, supply and maintenance services for developments nationwide since 2003

Loft Interiors in Manchester - MD Ben Hall

A furniture supplier has enjoyed 30 per cent revenue growth thanks to a boom in the build-to-rent sector.

Manchester-based Loft, which has been supplying furniture to property investors and landlords since 2003, said its recent growth has been driven by a “strategic focus” on growing its build-to-rent sector offer as well as diversifying the brand’s interior design function.

The company, which is aiming for growth across the º£½ÇÊÓÆµ, saw a 48 per cent year-on-year increase in BTR contracts in 2019/20, accounting for 40 per cent of the business’ overall growth.

One of the key large-scale projects is Chapel Wharf – Manchester’s largest BTR development – which comprises of 995 luxury apartments.

The company said its performance reflects the growth of build-to-rent developments with insights from the British Property Federation showing a 12 per cent jump in BTR homes complete, under construction or in planning across the º£½ÇÊÓÆµ in 2020, when compared to the first quarter in 2019.

(Image: JM Enternational)

Ben Hall, LOFT’s managing director, said: “Our strategy to expand into build-to-rent projects and growing our design offering has had a significant impact on our business, and our re-investment into our offering has begun reaping rewards. But we’re not stopping there.

“The economic and social environment, coupled with a desire for flexible living set-ups and fit-for-purpose design, means that renting will continue to be an important option for many and a significant growth area in property.”

LOFT has also grown its interior design team and has recruited big hires from the rental design community in both Manchester and London, including Lauren Maylor and Nicola McEwan.