A Birmingham tech company which aims to help language learners boost their linguistic skills has signed a major retail deal with Tesco.
Learning Labs, based at will place 20,000 packs of its FlashSticks product in 100 Tesco Extra stores across the 海角视频.
The deal is for an initial three-month trial period.
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FlashSticks is a foreign language learning system which incorporates 3M's globally recognised Post-it Note technology.
Uniquely printed, colour-coded Post-it Notes contain a foreign word, translation, visual icon and phonetic to help with pronunciation.
The product retails for £4.99 while a free app enables the user to wave their smartphone or tablet over any FlashSticks Post-it Note to hear the precise pronunciation on a video clip.
Flashsticks will be displayed in Tesco Extra stores alongside other products in its back to school section.
Carolina Perez-Amaya, stationery buyer for Tesco, said: "We are always on the lookout for innovative products that will have broad appeal with our customers.
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"While FlashSticks will initially be featured within our back to school promotions, the foreign language learning system is also ideal for adults seeking to learn a new language.
"The fun and interactive Post-it Notes will be very useful for families to use before travelling abroad on holiday which makes it an ideal product for Tesco."
Britain's biggest supermarket chain joins a portfolio of retailers stocking the product including all 500 WHSmith stores, Staples and Amazon.
The language learning packs are available in French, Spanish, Italian, German, Portuguese, Mandarin, English and British Sign Language.
Veejay Lingiah, chief executive of Learning Labs, added: "For Tesco to stock FlashSticks is a fantastic milestone for us.
"It was only two years ago that we came to the Innovation Birmingham Campus to establish the business and now have a team of 12 people working on product development and new distribution channels."
Learning Labs is also planning to launch a new range of digital features including the ability to scan any random object for an instant translation.
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The idea came from Learning Labs' director Richard Allen who started to use hand-written Post-it Notes around his hotel room as a way to learn Spanish while working away on business trips.
Although the method was effective, he felt that pre-printed notes could make it so much easier.
After establishing how the concept would work best, it took a year to develop the initial product range alongside the company's manufacturing partner 3M which enables Post-it Notes to be printed with different vocabulary boosting information.