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Fashion 'influencer' becomes latest celeb to store baby's stem cells at Plymouth's Biovault

Louise Roe will send daughter's cord blood to Plymouth lab were samples are stored as low as -196C to hedge against future illness

Fashion stylist, author and presenter Louise Roe

Plymouth medical company Biovault Family has revealed that fashion stylist, author and presenter Louise Roe will be using its services to bank her new born baby’s stem cells.

The "influencer", who has more than 662,000 followers on Instagram is expecting her second child with husband Mackenzie in May, 2021, and becomes the latest celebrity to use the facility, after Sky Sports F1 presenter Natalie Pinkham her baby’s cells stored at the Plymouth lab.

Biovault Family offers personalised cord blood and tissue processing and storage services to parents who wish to bank their babies' umbilical cord blood because it is rich in stem cells.

It is a once in a lifetime opportunity to collect these precious cells which have the ability to change into many different cell types such as blood, bone, tissue and organ cells.

The Biovault labs at Derriford in Plymouth(Image: Google)

There are also more than 80 conditions that can be treated using umbilical cord stem cells including leukaemia, cerebral palsy and thalassaemia. Your baby’s stem cells can also potentially match and treat their siblings or parents if required.

Based in Plymouth’s International Medical and Technology Park beside its partners at Derriford Teaching Hospital, Biovault has led the way in human tissue processing and storage since 2004. It provides provides both tissue and cellular processing and storage to the NHS and to strategic private partners around the world.

The tissue, primarily bone and tendons, is provided for the treatment of injuries in both NHS and private hospitals. The cellular therapies, including blood and marrow products, are provided both to the NHS to treat blood cancers and privately stored for individual use in the future.

Cord blood storage and processing can cost from £1,450 plus £60 a year storage, or a 25 year deal costs £1,950 or £2,950 for 50 years. Cord blood and tissue storage and processing is more expensive at £1,750 plus £90 a year, or £2,450 or £3,850 for 25 or 50 years storage.