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PRIVACY
Enterprise

Faith in Nature hits record sales thanks to eco-conscious consumers

Most notably the brand has secured listings in Boots, Sainsbury’s, Booths and Holland & Barrett

Faith in Nature CEO Joy Parkinson(Image: Faith in Nature)

North west based natural beauty and vegan brand Faith in Nature has seen a 26 per cent increase in turnover in the year to June 2019, with sales hitting £5.8m.

Now in its 45th year, the Manchester manufacturer has been ahead of the curve since its inception when founder, Rivka Rose, blended creams using natural ingredients in her kitchen sink and collected seaweed for shampoos on the Scottish coast.

Faith in Nature, a stalwart brand of the independent health food trade has achieved significant success breaking into multiples in recent years.

Most notably the brand has secured listings in Boots, Sainsbury’s, Booths and Holland & Barrett as well as online with Ocado and Amazon (in both the º£½ÇÊÓÆµ and US) as consumers look to make more eco-friendly purchases and trends such as veganism become mainstream.

CEO Joy Parkinson said: “Our business has grown exponentially in size during the past five years as more and more consumers are driving a huge increase in eco-conscious purchasing. 

"We expect that on the current run rate we will be posting sales of £9m in 2020 – almost double our £4.6m sales in 2018.

“As a business we have remained focused on our founder’s eco principles and these inform every decision that we make. Our customers know exactly what we stand for – and they like it.”

Faith in Nature products are manufactured in the º£½ÇÊÓÆµ with naturally derived ingredients of 99 per cent natural origin. Products are free from SLS and parabens as well as being vegan.