An East Midlands marketing consultancy run by a mother and son is celebrating a decade in business.

Bev Cook founded Simple Marketing Consultancy, based in Radcliffe on Trent, Nottinghamshire, just over 10 years ago to the day.

The company provides outsourced marketing services to family and owner-managed businesses across Nottinghamshire, Derbyshire and Leicestershire, who either cannot afford or do not need a full-time in-house marketer.

Four years ago, the business became a family enterprise when Bev鈥檚 son, Elliot, joined as an account director after finishing a university degree in business administration and marketing degree in the US.

Year on year the company has achieved sustained growth and has clients in range of sectors, including manufacturing, engineering, printing, construction, ecology, fire and security and professional services.

Managing director Bev said: 鈥淗aving spent over 25 years marketing professional services firms, taking the step into self-employment 10 years ago, ironically in the midst of the recession, was one of the best decisions I ever made.

鈥淚鈥檓 very proud that Simple Marketing Consultancy has developed such strong relationships with some incredible businesses who have really valued us as their trusted marketing adviser.

鈥淢ost of our work is won through word-of-mouth recommendations, which is also testament to our reputation with key referrers from banks and accounting firms.鈥

Recent new client wins include Derby-based IT specialists Link ICT and Nottingham-based Croft Printing, which wanted help and advice to address the opportunities and threats presented by the Covid-19 pandemic.

Elliot said: 鈥淐lients say they like working with us because they have access to our many years of experience and because our pragmatic advice helps save them money, as well as win new business.

鈥淥ur retainers help to ensure their marketing strategy stays focused and is delivered by professional advisers who they can trust to take control and also implement the activity.

鈥淭his ensures clients have a strategic and ongoing programme of marketing activity.鈥