A huge ‘75’ artwork visible from outer space was carved into a Staffordshire stubble field to mark JCB's impending 75th birthday.
The giant logo - which could be seen by imaging satellites orbiting high above the earth - was cultivated in a field eight miles away from the company's World Headquarters at Rocester, covering almost eight acres.
The special artwork was created ahead of the digger-maker's 75th anniversary on October 23 by one of the company's most famous products – the Fastrac tractor.
A team of JCB employees was behind the larger-than-life creation which was close to the market town of Uttoxeter, where the late Joseph Cyril Bamford founded JCB in a lock-up garage on the same day as his son Anthony, now Lord Bamford, was born.
JCB marketing manager David Timmis, of Haughton near Stafford, said: "Seventy five years is a big milestone to reach and we wanted to mark it in a big way with a product which has played a significant role in JCB's success.
"Using the JCB Fastrac to create a giant JCB logo in a field which could be seen from space seemed the perfect idea and the whole team was delighted with the result."
