An online restaurant delivery service which started life in the capital has now launched in Birmingham.
Deliveroo enables customers to select dishes from a variety of local restaurants, pay for them online and have them delivered to their home or office.
The two-year-old company, which raised more than £16 million earlier this year to support its European expansion, has launched a regional operation with restaurants in the city centre, and
More than 40 restaurants have signed up to the service and is expected to join next month.
It has recruited a team of eight full-time staff to its office in Broad Street and 15 part-time drivers.
The service has also teamed up with award-winning street food event, Digbeth Dining Club, to offer users the opportunity to order food for delivery from a different street trader each week for the next four weeks.
Jacob Lourie, regional manager at Deliveroo, said: "Birmingham has such a vibrant culinary scene and is full of fantastic eateries and restaurants which, until now, you'd have to visit to experience.
"Deliveroo provides restaurants that don't normally offer a delivery service with the means to reach new audiences, as well as helping to raise the profile of Birmingham's fantastic independent venues."
