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PRIVACY
Economic Development

Victoria Carpets rolls out news of £10 million investment for stable footing

Last year Victoria reported pre-tax profits of £2.3 million, up from losses of £3.3 million for the same period in 2013

Victoria Carpets in Kidderminster

The West Midlands company which rolled out the carpet for the Royal Wedding of William and Kate is on firm new foundations – thanks to a £10 million investment.

became the first plc to receive investment from Business Growth Fund, helping steer the carpet maker to a more stable footing following a rollercoaster financial ride.

Victoria, founded in 1895, had undergone its biggest change in a generation in October 2013 when the entire board was replaced at an extraordinary meeting, forced by a consortium headed by Alexander Anton – the great-grandson of founder George Anton.

The firm was the subject of a protracted battle which split the Anton family, with cousin Rupert a strong voice against the consortium.

But last year Victoria reported pre-tax profits of £2.3 million, up from losses of £3.3 million for the same period in 2013.

The business had also been strengthened by a £16 million deal for Yorkshire rival Globesign, which owns the Westex brand, while BGF’s £10 million investment has further safeguarded its future.

BGF, which has a 40-strong Birmingham office including investors and support staff. Since the deal, Victoria, which supplied the Westminster Abbey carpets for the 2011 Royal Wedding, as well as Buckingham Palace and Balmoral Castle, has also acquired Abingdon Flooring in Bradford and Whitestone Weavers in Hartlepool.

Gavin Petken, Midlands regional director of the Business Growth Fund, said: “Victoria plc is a well-established family-run business, they took our £10 million and invested in the business. It is a really good example of how we can make businesses better. They were introduced by BDO, we have a very good relationship with local advisers, accountants, corporate law firms. We have started to invest in public companies as well with the Victoria deal.”