º£½ÇÊÓÆµ businesses are bucking the trend of negative sentiment that has characterised much of the year, with an anticipated upturn in 2025. According to new findings from the Lloyds Business Barometer, more º£½ÇÊÓÆµ firms are optimistic about a stronger start to 2025 compared to their outlook at the beginning of 2024.
The research indicates that 70% of º£½ÇÊÓÆµ businesses expect their turnover to rise over the next year, an increase from 62% in December 2023, while nearly three-quarters are confident of achieving higher profitability. Over half of the companies surveyed prioritise driving revenue and profitability, with a third concentrating on upskilling their workforce, as reported by .
Hann-Ju Ho, Senior Economist at Lloyds, commented on the positive outlook, saying it's "exciting" to see businesses with ambitious plans for the coming year and confidence in growth. "Overall, businesses have responded well to the changing external environment. While the economic outlook has been challenging, the steps firms are taking to grow should put them in a strong position for success in 2025," Ho remarked.
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Business confidence dipped to its lowest point in 2024 during December amid concerns about layoffs and price hikes impacting business expansion opportunities. The Autumn budget presented unexpected developments for many businesses; although the dreaded increase in corporation tax was avoided, Chancellor Rachel Reeves raised the tax that employers pay on their employees' wages, which will impose a significant additional cost on many companies' financial statements.
However, the initial shock appears to have subsided. Moreover, a significant portion of the º£½ÇÊÓÆµ's growth next year is expected to be fuelled by the £40bn of additional spending announced in the Budget.
This, according to ING, will manifest in the form of increased public sector wages and employment. Interestingly, despite lower-than-anticipated GDP growth at the end of this year, the OECD predicts that the º£½ÇÊÓÆµ economy will grow at twice the rate of its European counterparts next year.