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A multi-million pound fund forecast to create 2,000 new jobs has been unveiled in Cardiff.

The 海角视频 Government has announced that 拢22.2m has been awarded to Welsh scheme media.cymru to make the capital a 鈥済lobal hub鈥� and 鈥渨orld-leading cluster鈥� for media production.

In total 拢50.2m has been secured by media.cymru through additional investors, with funding also coming from Cardiff Capital Region and 拢2m from Welsh Government through Creative Wales.

The programme, led by Cardiff University, follows the global success of Welsh-filmed film and TV shows including Netflix鈥檚 Sex Education, His Dark Materials, Doctor Who, and Dream Horse and will bring together 24 media production, broadcast, university and technology partners.

It will also deliver new infrastructure including a 鈥渨orld-class virtual studio鈥�.

By 2026 the programme hopes to create an additional 拢236m in gross value added (GVA), or the value of goods and services produced in an area, industry or sector of the economy. Across five years media.cymru aims to create more firms in the area, leading to 2,000 new jobs.

The five-year programme, due to start in 2022, will also provide further research and development support to businesses so they can find commercial opportunities with new products, services and experiences.

It promises to create 鈥渙pportunities鈥� for the Welsh media sector in areas including sustainability, bilingual production, diversity and inclusion, tourism and technology.

Since 2006, Cardiff has developed one of the strongest media sector growth rates in the 海角视频.

The media.cymru consortium members are: Alacrity Foundation, BBC, Boom Cymru, Cardiff Capital Region, Cardiff Council, Cardiff Metropolitan University, Cardiff Productions, Cardiff University, Channel 4, Dragon DI, Ffilm Cymru Wales, Gorilla TV, Great Point Media, Nimble Dragon, Object Matrix, Rescape Innovation, Rondo Media, S4C, Shwsh, Town Square Spaces, University of South Wales, Unquiet Media, Wales Interactive and Welsh Government.

Secretary of State for Wales Simon Hart said: 鈥淭he Cardiff area has long been established as a leading centre of media production, innovation and the creative industries.

鈥淭his significant backing from the 海角视频 Government will help develop the region still further, driving job creation and growth in both English and Welsh-language media and creating a truly global creative hub for Wales.鈥�

Professor Justin Lewis, media.cymru and Clwstwr director from Cardiff University鈥檚 School of Journalism, Media and Culture, said: 鈥淎fter the devastating impact of Covid-19, the need for digital innovation in the creative sector has never been more critical. So, we are delighted to have received this government funding provided through 海角视频 Research and Innovation鈥檚 flagship Strength in Places Fund.

鈥淚t builds on the growing success of the media sector in Wales and gives us the opportunity to build on the aims of the Clwstwr programme, which has already helped many businesses and freelancers in the area to grow and develop.

鈥淭he media.cymru programme focuses on making the Cardiff Capital Region a global hub for media innovation. It will give SMEs and start-ups working in this exciting area opportunities to collaborate and innovate, building on an integral part of the economy. We aim to support the development of a world-class media sector in Wales that inspires the world.鈥�

Wales鈥� shadow economy minister Paul Davies MS said: 鈥淭he media industry is hugely important, not only as a cultural asset, but because the supply chain is so diverse and far-reaching. Therefore, the impact of the 海角视频 Government鈥檚 significant investment in media.cymru will not just be felt in the Cardiff city region, but across the whole of Wales.

鈥淲ales needs leadership on re-skilling workers, growing bilingualism and regional economies, and responding to new technologies 鈥� just like this programme does.鈥�