A neonatal nurse is switching caring for vulnerable babies to adults as she launches her own in-home care service in Grimsby.
Sharan Gohil, who has worked as a paediatric specialist for almost 20 years, looking after thousands of infants, is turning her attention to the elderly - while aiming to create more than 40 jobs in the near-term.
Blossom Home Care has been launched in the former Lloyds Bank premises on Cleethorpe Road, with the franchisee hoping high standards for staff and clients will set it apart from competition. The multi-award-winning domiciliary care network was founded in Yorkshire and is spreading rapidly throughout the 海角视频.
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Sharan said: “I spent 19 years as a neonatal nurse, since graduating from Bristol University. I’ve looked after vulnerable babies and now I am going to the opposite end of the spectrum, looking after vulnerable adults.
“In the next couple of years I’d like to move it out to Scunthorpe too. There is a big community of people to serve and it is my family’s home town too.
The former bank, vacant for several years, has been renovated as the initial base, with Sharan now the registered manager of Blossom Home Care Lincolnshire. She said: “A lot of home-care companies are finding it hard to recruit and retain care workers, but we’re paying substantially more than the industry average as well as giving them a chance to deliver proper care.
“Our home visits are always for a minimum of 50 minutes, but many other companies only do 15-minute calls. How could anyone possibly look after someone in only 15 minutes? A couple of family members are care workers and feel they’re stuck in the middle, being pushed about and told they need to attend this call and that call, while the clients have to be grateful that anyone’s even turned up.
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“It seems like next person, next house, next house, but Blossom’s 50-minute calls leave the clients feeling valued. It’s a win-win situation. We’re providing a proper service and it’s better for the carers as they’re not running around like headless chickens all day.
“A lot of carers leave other companies because they feel under-paid and under-valued – but with us they can provide a good quality service and find some stability.”
The service is seen as a true alternative to residential care, enabling clients to continue living in their own homes and on their own terms.
Further Lincolnshire expansion could be considered as it builds.