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Economic Development

Cable car and electric bus network on cards for Zip World after £6m provisional fund

The Conwy-based company has been allocated £6.2m in provisional funding from the North Wales Growth Deal

Zip World's Velocity zipline at Penrhyn Quarry, north Wales

Outdoor adrenaline activity venture Zip World has spoken about plans to build a new cable car attraction and electric bus network after securing over £6m in funding. The Conwy-based company has been allocated £6.2m in provisional funding, from the North Wales Growth Deal, subject to the approval of a business case.

The North Wales Growth Deal is a £240m fund jointly backed by Welsh and º£½ÇÊÓÆµ governments. If successful in its bid, Zip World said it will use the funding to “widen” its offering to tourists visiting north Wales all year round.

The company plans to use the capital to fund its ambitious ‘Responsible Adventure’ project over the next two years, a multi-element project proposal as part of a sustainable and eco-tourism packaging. It would see the development of a new sustainable cable car attraction and an electric bus network providing sustainable transport links between sites.

Read more: More empty shops as Wales records second highest vacancy rates in the º£½ÇÊÓÆµ

Zip World, whose activities include the Velocity zipline at Penrhyn Quarry and Tower Coaster at the Tower Colliery site in the Cynon Valley, estimates the funding will boost the north Welsh economy by an additional £6.8m per year. Zip World chief commercial officer Andrew Hudson led the strategy behind the North Wales Growth Deal bid.

He said: “This funding will play a crucial role in transforming and widening our offering to tourists visiting North Wales all year round to help strengthen the region’s sustainable and thriving economy.

“Among the exciting new projects on the horizon is the creation of a cable car experience that will enable people of all abilities to enjoy the stunning North Wales landscape from an easily accessible view point.

“The project will also benefit local communities by creating more year-round job opportunities that reduces the dependency on peak holiday periods, and the new eBus network will help ease seasonality congestion in the area.”