A luxury jeweller is returning to Birmingham city centre for the first time in two decades.
Mappin & Webb, which is owned by Watches of Switzerland Group, has signed a ten-year lease at The Burlington in New Street.
The retailer will expand and redevelop the former Watches of Switzerland showroom and the two adjoining units to create a brand new store, spanning more than 7,500 sq ft.
An internal fit-out is now under way and the new Mappin & Webb showroom is due to open by the end of this year.
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The group also operates the Goldsmiths and Breitling stores in the Bullring shopping centre.
Mappin & Webb showroom director Lloyd Morgan said: "We are thrilled to introduce Mappin & Webb to Birmingham and the Midlands as a whole.
"We are incredibly grateful for the support our clients have shown over the years.
"We are looking forward to welcoming our clients old and new to our showroom in the heart of Birmingham."
Nina Meeks is a management surveyor with Birmingham property firm Hortons which owns The Burlington.
She said: "Mappin & Webb's decision to return to Birmingham with a new showroom reflects the strength of the city's reputation as a destination for luxury retail.
"As the brand celebrates its 250th anniversary, we're proud to welcome such an iconic name in British jewellery and watchmaking back to The Burlington and into the heart of the city."
